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        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East
        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East

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        Facebook Marketing: Why Global Brands Need to Change Strategies in the Middle East

        ABSTRACT

        In the past three years, the Arab World has steadily embraced business opportunities from social media. With many global brands operating in the region, several have extended their international strategies to the local market. Regional and local brands have also been prone to look outwards for inspiration from global trends and concepts. As with most social trends, however, we have discovered that unique habits exist in the region, creating the need for more localized and customized approaches to how we use social media. Beginning with Facebook, the most popular social network in the region, this report will introduce you to some of the differences between users in the Middle East as compared t ....read more

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        DOCUMENT INFO

        • TypeWhite Paper, Report, Infographic
        • PriceFree
        • FormatPDF
        • Size3.99 MB
        • LanguageEnglish
        • Stacks0
        • Postedabout 5 years ago
        • AuthoredMay 23, 2012
        • Added byTarek Koudsi
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