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        5 Steps To Building a Search Persona
        5 Steps To Building a Search Persona
        5 Steps To Building a Search Persona

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        5 Steps To Building a Search Persona

        ABSTRACT

        More and more, online marketers are using buyer personas – fictitious characters that reflect various user types within their target demographic- to effectively reach new and existing customers. Similar to a marketing persona, creating a search persona helps marketers to accurately identify their target customer, to understand how users are actually searching for their business online, and to ultimately drive higher conversion.

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        DOCUMENT INFO

        • TypeWhite Paper, Guide
        • PriceFree
        • FormatPDF
        • Size582 KB
        • LanguageEnglish
        • Stacks0
        • Postedabout 5 years ago
        • Authored-
        • Added byHashdoc Content Review
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