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        of  12
        Measuring Success On The Social Catwalk – High Street Vs. Designer
        Measuring Success On The Social Catwalk – High Street Vs. Designer
        Measuring Success On The Social Catwalk – High Street Vs. Designer
        Measuring Success On The Social Catwalk – High Street Vs. Designer
        Measuring Success On The Social Catwalk – High Street Vs. Designer
        Measuring Success On The Social Catwalk – High Street Vs. Designer
        Measuring Success On The Social Catwalk – High Street Vs. Designer
        Measuring Success On The Social Catwalk – High Street Vs. Designer
        Measuring Success On The Social Catwalk – High Street Vs. Designer
        Measuring Success On The Social Catwalk – High Street Vs. Designer
        Measuring Success On The Social Catwalk – High Street Vs. Designer
        Measuring Success On The Social Catwalk – High Street Vs. Designer

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        Measuring Success On The Social Catwalk – High Street Vs. Designer

        ABSTRACT

        This is the second of two papers investigating the high street’s impact at London Fashion Week Autumn/Winter 2013 through the analysis of social media conversations. This paper looks at how the high street performed in comparison to the designer brands and offers insights into what they could learn from each-others’ social media strategies during LFW. We also compared other high street brands not fortunate enough to have a catwalk presence at LFW.

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        DOCUMENT INFO

        • TypeGuide
        • PriceFree
        • FormatPDF
        • Size1.1 MB
        • LanguageEnglish
        • Stacks0
        • Postedabout 5 years ago
        • Authored-
        • Added byHashdoc Content Review
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