32 Documents sorted by
Overall Public Relations Checklist

Overall Public Relations Checklist

Checklist
320 6

general checklist for creating your public relations campaigns.

Test Campaign

Test Campaign

Template
51

What results did you receive from your test campaign?

Your Complete Crowdfunding Campaign Checklist

Your Complete Crowdfunding Campaign Checklist

Infographic, Checklist
210 2 1

Launching a crowdfunding campaign may be exciting, but it's also exhausting. Use this comprehensive checklist to help you through the hectic months ahead!

A Recipe for a Successful Conference Campaign

A Recipe for a Successful Conference Campaign

White Paper
380

Want the secret to a stellar trade show or conference campaign? Try out our tried and true tips for an upcoming industry event and see the effect video can have!

The Amazingly Effective Email Guide: 5 Tips for More Successful and More Profitable Email Campaigns

The Amazingly Effective Email Guide: 5 Tips for More Successful and More Profitable Email Campaigns

White Paper, Guide
810 6 2

Ready to move past the basics of email marketing and learn new techniques to optimize your email results? This guide will give you five tips for more successful - and more profitable - email campaigns, including: How to increase engagement with responsive design, tips f read more

Adobe Campaign Guide to Email Marketing: The Next Frontier

Adobe Campaign Guide to Email Marketing: The Next Frontier

White Paper
690 6 2

Sometimes email is the forgotten marketing channel. It’s not as new or topical as social or mobile, but it’s as reliable and profitable as ever. A study from the Direct Marketing Association says that email provides a $39.40 return on every dollar invested into it. We’v read more

5 Campaign Tips Inspired by the 2014 World Cup

5 Campaign Tips Inspired by the 2014 World Cup

White Paper
660 2

Here at Spredfast, we were as caught up in the World Cup as the rest of the planet. As much as we enjoyed watching the strategy on the field, we were also really excited about the social strategies implemented during the tournament by savvy brands and media properties. read more

The American Patient

The American Patient

White Paper
610

Examining the impact of values, roles, and life stages on proactivity & adherence in the American patient.

Email Marketing The Worst Mistakes

Email Marketing The Worst Mistakes

Presentation
680 1 2

An email marketing campaign is one of your greatest marketing assets. However, it can also easily become your biggest folly. These campaigns walk a fine line, and it’s important to understand the things you can do to completely ruin your marketing campaign so you do read more

10 Ideas for Engaging Push Notification Campaigns

10 Ideas for Engaging Push Notification Campaigns

Presentation
650 4 2

Looking for ideas to engage your mobile app users with push notifications? Here is some inspiration for you.

Assessing Campaign Management Technology

Assessing Campaign Management Technology

White Paper
580 1 1

Adobe has an exceptional understanding of, and a vision for, campaign management technology. We’ve drawn from our experience to create this document to help you better differentiate the myriad of solutions on the market. This guide provides a comprehensive list of quest read more

Three Converged Media Campaigns Worth Emulating

Three Converged Media Campaigns Worth Emulating

White Paper
630 1 1

The old adage, "you get what you pay for" may no longer be true when it comes to traditional paid media investments. Effectiveness of traditional advertising and paid media - TV, newspaper, print - is on the decline, so marketers are choosing to push their dollars to so read more

Revenue Success: Lead Generation Campaign Testing and Optimization

Revenue Success: Lead Generation Campaign Testing and Optimization

White Paper
620 3 1 1

Enterprise marketers have larger sends and bigger budgets, which increases their need to A/B test new techniques, layouts, and messaging for lead generation campaigns. Optimizing and improving conversion rates can make a big difference in marketing ROI, and lead to prov read more

Two Heads are Better than One: How Art and Science Can Take Your Campaigns to the Next Level

Two Heads are Better than One: How Art and Science Can Take Your Campaigns to the Next Level

Presentation
690 2

When creating marketing campaigns for your brand, it’s easy to drown in the sea of analytical data, focusing solely on quantitative assessments. But remember: a creative presentation is just as important as the data. That's why, when science and artistry work together, read more

Marketing Campaign Tracker

Marketing Campaign Tracker

Template
520 2 1

When you run a website and you are launching a new marketing campaign, keeping track of tasks that need to be completed, dates and even launch times can be stressful and overwhelming, especially if the campaign is large and may affect hundreds or thousands of people. If read more

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